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CENTER FOR MEDIA CHANGE INC

AKA Oakland Local

Oakland, CA

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CENTER FOR MEDIA CHANGE INC

Also Known As:
Oakland Local
Physical Address:
Oakland, CA 94609 
EIN:
68-0632366
Web URL:
oaklandlocal.com
Leadership:
susan mernit
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Legitimacy Information

  • This organization is registered with the IRS.
  • This organization is required to file an IRS Form 990 or 990-EZ.

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Forms 990 from IRS Additional Information IRS Form 990 is an annual document used by approximately one-third of all public charities to report information about their finances and operations to the federal government. GuideStar uses data from Form 990 to populate its database with financial information about nonprofit organizations. Posting Form 990 images on the GuideStar Web site is an ongoing process.

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A multi-year analysis of key balance sheet, income statement, profitability and liquidity measures is available for this organization. Financial SCAN includes a detailed financial health analysis and peer comparison and benchmarking tool. Learn More

Financial SCAN

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Annual Revenue & Expenses Additional Information Financial information on GuideStar is either digitized from Form 990 images we receive from the IRS or submitted by the nonprofits themselves through the GuideStar Exchange (990 filers cannot override Form 990 financial data). If your organization does not file a Form 990, 990-EZ, or 990-PF and you would like to have your financial data displayed in this section, join the GuideStar Exchange today!

Fiscal Year Starting: Jan 1, 2011
Fiscal Year Ending: Dec 31, 2011
Revenue
Total Revenue $114,200
Expenses
Total Expenses $100,000

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Financial data from Forms 990 for Year 2011, 2010, 2009, 2008 are included in the GuideStar Premium Report. Upgrade Now Report Added To Cart

A multi-year analysis of key balance sheet, income statement, profitability and liquidity measures is available for this organization. Financial SCAN includes a detailed financial health analysis and peer comparison and benchmarking tool. Learn More

Financial SCAN

Financial SCAN

Key Financial SCAN Features

  • Financial Health Dashboard: Highlights key financial trends and ratios for a selected nonprofit organization over a period of up to five years.
  • Peer Comparison Dashboard: Compares the organization's financials with up to five peer nonprofits that you select.
  • Graphical Analysis: Provides multi-year graphs and an interpretive guide in a format ready to present to your clients.
  • Printable PDF Report: Provides a complete analysis of the organization for your records. The full report tells you what to look for and why it matters.
  • Advanced Search: Allows you to search by EIN (Employer Identification Number), organization name, city, state, revenue, expenses, and assets.



GuideStar Exchange Member

This organization is a Silver-level GuideStar Exchange participant, demonstrating its commitment to transparency.

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Basic Organization Information

CENTER FOR MEDIA CHANGE INC

Also Known As:
Oakland Local
Physical Address:
Oakland, CA 94609 
EIN:
68-0632366
Web URL:
oaklandlocal.com 
NTEE Category:
W Public, Society Benefit 
W12 Fund Raising and/or Fund Distribution 
A Arts, Culture, and Humanities 
A33 Printing, Publishing 
U Science and Technology Research Institutes 
U01 Alliance/Advocacy Organizations 
Ruling Year:
2007 
How This Organization Is Funded:
J-Lab News Voices Program - $25,000
The California Endowment - $70,000
Renaissance Center for Media Innovation/Zero Divide - $20,000

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Mission Statement

Oakland Local is a news and community training organization, launched in 2009, that provides daily news and discussion and hands-on training in media skills to Oakland’s underserved communities. Oakland Local has created a workshop curriculum and run workshops for over 400 community members and nonprofit staffers via Oakland Local Academy . Our website has over 50,000 unique visitors a month; we publish 3-5 original stories a day from both professionals and community contributors. Our journalism has received awards from Society of Professional Journalists, East Bay Press Club and the California Grant Jurors’ Association. We also run education programs where we train youth to serve small business using tech and media tools.

A multi-year analysis of key balance sheet, income statement, profitability and liquidity measures is available for this organization. Financial SCAN includes a detailed financial health analysis and peer comparison and benchmarking tool. Learn More

Financial SCAN

Financial SCAN

Key Financial SCAN Features

  • Financial Health Dashboard: Highlights key financial trends and ratios for a selected nonprofit organization over a period of up to five years.
  • Peer Comparison Dashboard: Compares the organization's financials with up to five peer nonprofits that you select.
  • Graphical Analysis: Provides multi-year graphs and an interpretive guide in a format ready to present to your clients.
  • Printable PDF Report: Provides a complete analysis of the organization for your records. The full report tells you what to look for and why it matters.
  • Advanced Search: Allows you to search by EIN (Employer Identification Number), organization name, city, state, revenue, expenses, and assets.

Financial Data

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Revenue and Expenses

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Revenue and Expense data from Forms 990 for 2011, 2010, 2009, 2008 are included in the GuideStar Premium Report. Upgrade Now Report Added To Cart


Balance Sheet

Balance Sheet data from Forms 990 for Year 2011, 2010, 2009, 2008 are included in the GuideStar Premium Report. Upgrade Now Report Added To Cart

A multi-year analysis of key balance sheet, income statement, profitability and liquidity measures is available for this organization. Financial SCAN includes a detailed financial health analysis and peer comparison and benchmarking tool. Learn More

Financial SCAN

Financial SCAN

Key Financial SCAN Features

  • Financial Health Dashboard: Highlights key financial trends and ratios for a selected nonprofit organization over a period of up to five years.
  • Peer Comparison Dashboard: Compares the organization's financials with up to five peer nonprofits that you select.
  • Graphical Analysis: Provides multi-year graphs and an interpretive guide in a format ready to present to your clients.
  • Printable PDF Report: Provides a complete analysis of the organization for your records. The full report tells you what to look for and why it matters.
  • Advanced Search: Allows you to search by EIN (Employer Identification Number), organization name, city, state, revenue, expenses, and assets.


Forms 990 Provided by the Nonprofit

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Financial Statements

Financial Statements for 2010, 2009 are included in the GuideStar Premium Report. Upgrade Now Report Added To Cart


Annual Reports

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Leadership (GuideStar ExchangeThe GuideStar Exchange allows nonprofits to regularly update key information directly to GuideStar. It provides richer and broader information about their programs, impact, finances, people and more. September, 2012)

susan mernit

Term:

Since Dec 2011

Profile:

Susan Mernit is editor & published of Oakland Local (oaklandlocal.com) anews & community hub for Oakland, CA focused on social justice issuesthat combines reported stories with community media & diverse voicesand training to bridge the digital divide.A former VP at AOL & Netscape, & a former Yahoo Senior Director, Mernitwas consulting program manager for The Knight News Challenge, 2008-09, as well as a consultant to organizations including Salon.com &TechSoup Global, where she led the re-design of their portal. She is alsoa circuit rider for The Knight Community Information Challenge and afrequent facilitator for The Knight Digital Media Center at The AnnenbergSchool of Journalism, USC.A popular trainer and speaker, Mernit was the Keynote program chair forthe October 2009 Online News Association conference in San Francisco.She spent the summer 2008 at TechStars, incubating a company thatdied; that experience has super-fueled her energy. She is a CE at BlogHer,an avid blogger, and a recovering journalist. She is also a consultantfocused on local media, community engagement & the future of news.



Officers for Fiscal Year (IRS Form 990)

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Highest Paid Employees & Their Compensation (IRS Form 990)

Highest Paid Employee data is not available for this organization.

Impact Summary from the Nonprofit

Oakland Local has changed the landscape in Oakland through creating programs to support an Open Data movement (codeforoakland.org), youth training in SEO and web tech (Hack the Hood), and media literacy (training over 350 people from local organizations and businesses.)

Organization Data Available

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  • Form 1023 / 1024
  • Board Members
  • Officer, Director and/or Highest Paid Employee data for


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