Disease, Disorders, Medical Disciplines

The Skin Cancer Foundation

  • New York, NY
  • www.skincancer.org

Mission Statement

The Skin Cancer Foundation has set the standard for educating the public and the medical profession about skin cancer, its prevention by means of sun protection, the need for early detection, and prompt, effective treatment. It is the only international organization devoted solely to combating the world's most common cancer.




Main Programs

  1. Program Overview
  2. Sun Smart U
  3. Research Grant Program
  4. Road to Healthy Skin Tour
  5. SkinCancer.org

service areas

International

Self-reported by organization

Areas Served Narrative

The Skin Cancer Foundation is committed to stopping skin cancer on a global basis. To that end, the Foundation has emerged as a leader on the international stage by sponsoring two international conferences on skin cancer and forming an International Advisory Council.

Self-reported by organization

ruling year

1978

Principal Officer

Mr. Dan Latore

Self-reported by organization

Keywords

skin cancer, melanoma, squamous cell, basal cell, actinic keratosis, sun protection, prevention, detection, treatment, medical seminars, research grants, public health

Self-reported by organization

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EIN

13-2948778

 Number

7432518064

Also Known As

The Skin Cancer Foundation

Contact

Cause Area (NTEE Code)

Cancer (G30)

IRS Filing Requirement

This organization is required to file an IRS Form 990 or 990-EZ.

Programs + Results

How does this organization make a difference?

Impact statement

With nearly 10 million visits and information in 7 different languages, SkinCancer.org is the leading resource for skin cancer information around the world. In addition, each year we fund four Research Grants dedicated to the prevention and treatment of skin cancer. OurRoad to Healthy Skin Tour offers free full-body skin cancer screenings to local communities across America. And our youth education program, Sun Smart U teaches young adults how to protect themselves from skin cancer.

Programs

What are the organization's current programs, how do they measure success, and who do the programs serve?

Self-reported by organization

Program 1

Program Overview

Skin cancer is a very preventable disease, which is why The Skin Cancer Foundation emphasizes public awareness of sun protection and skin cancer prevention. Our educational campaigns focus on the prevention, early detection, and treatment of skin cancer. They include publications for both members of the public and medical professionals, public service advertising campaigns, a free skin cancer screening tour, children’s education programs, and more.

Category

None

Budget

$3,852,413.00

Population Served

General Public/Unspecified

None

None

Program 2

Sun Smart U

Youth education program designed to educate middle and high school students about the importance of sun protection and the dangers of tanning.

Category

Budget

Population Served

Program 3

Research Grant Program

To date, the Skin Cancer Foundation has awarded more than 150 research grants, totaling more than $1.5 million dollars. Proposals are submitted by dermatology residents, fellows and young faculty. The proposals were reviewed by the Foundation’s Research Grants Committee, and grants were awarded to projects based on their relevance to the Foundation’s mission of combating skin cancer.

Category

Budget

Population Served

Program 4

Road to Healthy Skin Tour

Since 2008, the Tour has offered free full-body skin cancer screenings to local communities across America.

Category

Budget

Population Served

Program 5

SkinCancer.org

With nearly 11 million visits from around the world and information in 7 different languages, our flagship website is the leading resource for skin cancer information.

Category

Budget

Population Served

Charting Impact

Five powerful questions that require reflection about what really matters - results.

Self-reported by organization

  1. What is the organization aiming to accomplish?
    The Skin Cancer Foundation is working to decrease the incidence of skin cancer through public education that encourages sun safe behaviors, early detection and behavior modification. We target at-risk populations with our programs and are striking to get our message across globally, as well as nationally.

    Our goal is to see our youth education program, Sun Smart U, become a graduate requirement for high school seniors, increase visits to our website to 11 million each year, screen more people nationwide through our mobile Tour and raise more money to fund skin cancer research.
  2. What are the organization's key strategies for making this happen?
    To accomplish our goal of making Sun Smart U a graduate requirement for high school's, we are advertising for the program in digital newsletters targeted at health teachers, and on educational platforms where teachers search for lesson plans.

    To increase website engagement, we are redesigning SkinCancer.org. The redesign will include more interactive features, a more user-friendly layout, and mobile optimization to make for a better user experience on cell phones and lap tops.

    The Road to Healthy Skin Tour fulfills a need in many communities – people regularly begin lining up before the RV arrives and Tour staff members report that participants often tell of traveling for hours or missing work to take advantage of the screenings. To conduct more skin cancer screenings nationwide we are revamping our screening program to expand from just visiting local communities, and go into apartment complexes, gyms, senior citizen centers, corporations and more.

    In order to raise more money for skin cancer research, we are devising new fundraising strategies that allow us to reach more people in our target demographic about the importance of supporting our work.
  3. What are the organization's capabilities for doing this?
    We will continue to expand the reach of Sun Smart U by collaborating with influential bloggers in the educational community. We are able to reach out to these individuals through the Foundation's extensive media contact list and through our Marketing department's ongoing pitch efforts.

    To reach more people through our mobile Tour we are exploring partnerships with company's that can connect us with more clients and organizations that desire screenings for their residents or employees.

    The website's content, design and, overall development is overseen by the The Skin Cancer Foundation's Director of Interactive Services. This employee promotes the Foundation's key messages and programs through multiple online channels such as: social networking platforms (Twitter, Facebook, YouTube); numerous e-newsletters; our Spanish-language website, CancerdePiel.org; and our flagship website, SkinCancer.org. He also collaborates with the Foundation's Development Director to research and identify sources of potential funding to support the website's continuing development. Each year, we allot a specific amount for Research Grants, which are presented to the winners annually at a special ceremony, held concurrently with the American Academy of Dermatology's convention.

  4. How will they know if they are making progress?
    To measure the quantitative success of Sun Smart U, we calculate the number of students reached. To do this, we analyze the number of times the lesson plan is downloaded from the website. We also look at the number of students in school districts that have adopted Sun Smart U as part of their standard curriculum. In addition, Sun Smart U's success is measured through the number of people that are exposed to the program through our advertising, media coverage, and website.

    To measure the success of our mobile optimized version of the website, we will analyze the number of pageviews, visits to SkinCancer.org and time spent on the site from the date that it officially goes live, tracking the types of devices accessing the website. We will also track the specific content that is requested so we can learn more about the public's interest in each type of skin cancer.

    Our Tour bus (a 38-foot RV with two exam rooms) has made estimated 80 stops in 24 states each year, since 2008. Since the Tour's inception, more than 21,000 people have received free skin cancer screenings. To date, more than 9,000 suspected precancers and cancers have been detected, including 380 suspected melanomas, the deadliest form of skin cancer. Our goal is to expand the Tour to reach more people, not just in local communities, but in company's, corporations, and apartment complexes as well. We are working on development a partnership to make this happen.
  5. What have and haven't they accomplished so far?
    Our youth education program, Sun Smart U, officially launched in 2012, but to date we are only a graduation requirement for two high schools. We need to reach more schools and educators in decision making positions to let them know that this lifesaving program exists.

    In 2014, The Skin Cancer Foundation tracked an 80% increase in mobile traffic as more visitors tried to access SkinCancer.org through mobile and tablet devices. Unfortunately, SkinCancer.org is not optimized to accommodate these mobile visitors. The website is successful in providing an efficient, user-friendly experience for desktop computers, but it is not as user-friendly on smaller screens. If a visitor encounters difficulties accessing our content, we lose the opportunity to reach someone with potentially life-saving treatment information. In order to cater to the needs of our public, we require funding to create a mobile-optimized version of SkinCancer.org.

    The Road to Healthy Skin Tour continues to play a vital role in early detection. Over the past eight years our volunteer dermatologists have provided thousands of free skin cancer screenings, touching so many communities. Unfortunately, our Tour is currently on hold while we plan for its next phase. We want to reach more people with this lifesaving program and need to find the best way to accomplish this before we re-launch.

    To date, The Skin Cancer Foundation has awarded more than $1.5 million dollars in research grants. These grants provide annual funding for research and clinical studies related to skin cancer. In 2016, a combined $75,000 in research grants was awarded to three well-deserving physicians. In 2017, we would like to offer $100,000.

service areas

International

Self-reported by organization

Areas Served Narrative

The Skin Cancer Foundation is committed to stopping skin cancer on a global basis. To that end, the Foundation has emerged as a leader on the international stage by sponsoring two international conferences on skin cancer and forming an International Advisory Council.

Self-reported by organization

Social Media

@skincancerfoundation

@skincancerorg

@skincancerfoundation

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Financials

Financial information is an important part of gauging the short- and long-term health of the organization.

THE SKIN CANCER FOUNDATION INC
Fiscal year: Jan 01-Dec 31
Yes, financials were audited by an independent accountant.

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Operations

The people, governance practices, and partners that make the organization tick.

The Skin Cancer Foundation

Leadership

NEED MORE INFO ON THIS NONPROFIT?

Free: Gain immediate access to the following:
  • Address, phone, website and contact information
  • Forms 990 for 2014, 2013 and 2012
  • Board Chair and Board Members
  • Access to the GuideStar Community
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Principal Officer

Mr. Dan Latore

Governance

BOARD CHAIR

Perry Robins MD

No Affiliation

BOARD LEADERSHIP PRACTICES

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BOARD ORIENTATION & EDUCATION

Does the board conduct a formal orientation for new board members and require all board members to sign a written agreement regarding their roles, responsibilities, and expectations?


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CEO OVERSIGHT

Has the board conducted a formal, written assessment of the chief executive within the past year?


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ETHICS & TRANSPARENCY

Have the board and senior staff reviewed the conflict-of-interest policy and completed and signed disclosure statements in the past year?


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BOARD COMPOSITION

Does the board ensure an inclusive board member recruitment process that results in diversity of thought and leadership?


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BOARD PERFORMANCE

Has the board conducted a formal, written self-assessment of its performance within the past three years?