Arts, Culture, and Humanities

Winter Park Historical Association Inc.

  • Winter Park, FL
  • www.wphistory.org

Mission Statement

The mission of the Winter Park Historical Association (DBA Winter Park History Museum) is to collect, preserve, promote and research the history of Winter Park and its surrounding area and to share that history with the public through educational programs and the operation of a museum. Through a free lecture series, history museum and outreach programs, the association fulfills its mission statement.

Main Programs

  1. Winter Park History Museum Exhibition
  2. WPHA Speaker Series
  3. Penelope, Princess of the Peacocks Children's Show
Service Areas

Self-reported

Florida

Our organization is dedicated to serving the Winter Park/Maitland area primarily, although our exhibitions are of interest to all Central Floridians as well as visitors from other states and countries.

ruling year

1990

Principal Officer since 2010

Self-reported

Ms. Susan Skolfield

Keywords

Self-reported

education, children, engagement, History of Winter Park, Winter Park's heritage

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EIN

59-1664195

 Number

1283724952

Also Known As

Winter Park History Museum

Contact

Cause Area (NTEE Code)

Historical Societies and Related Activities (A80)

Kindergarten, Nursery Schools, Preschool, Early Admissions (B21)

History Museums (A54)

IRS Filing Requirement

This organization is required to file an IRS Form 990 or 990-EZ.

Programs + Results

How does this organization make a difference?

Overview

Self-reported by organization

-- Welcomed 10,376 visitors to the exhibition: ""Whistle in the Distance: The Trains of Winter Park,"" at the Winter Park History Museum September 1, 2015 to March 26, 2016. -- Hosted more than 400 guests at the May 12, 2016 opening celebration of the museum's current exhibition, ""Winter Park: The War Years 1941-1945, Home Front Life in an American Small Town."" -- Presented our children's program, ""Penelope: Princess of the Peacocks,"" which includes singing, dancing and storytelling, to 1,926 Pre-K-aged children and caregivers between September 1, 2016 and May 31, 2016. The program, designed to connect young children to their community, has become so popular that WPHM moved the Monday morning performance out of the museum and into the much larger space of the Farmer's Market. The program is free to the public and provides the children with a positive and early exposure to history. -- Designed to keep the community engaged in Winter Park History, three 2015-16 Museum Speaker Programs were presented to the public without charge, on topics of interest that included saving the Capen House, what life was like in Winter Park during the war years, and an overview of the past of Winter Park's west side/Hannibal Square. These presentations collectively were attended by nearly 300 people. Goals for 2016-2017 season: * Strengthen and diversify our base of support through increased grants, memberships and fundraiser sponsorships.* Prepare for next exhibition opening in 2018. * Continue to increase outreach to our community, serving diverse audiences. Expand and diversify our board composition Increase museum awareness through programs supporting the current exhibition, Winter Park: The War Years 1941-1945, Home Front Life in American Small Town with a panel discussion of Winter Park residents and WWII veterans which will be captured as oral histories.

Programs

Self-reported by organization

What are the organization's current programs, how do they measure success, and who do the programs serve?

Program 1

Winter Park History Museum Exhibition

"Winter Park: The War Years 1941-1945, Home Front Life in an American Small Town," an interactive experience of life in Winter Park during WWII. The exhibition captures an interesting time in American history when everyone, in every American town, was pulling together for a common goal—winning the war. It was the saddest of times and yet embedded in the music and movies were a joyful optimism. The exhibition entwines the lives of the men and women serving in the military with the daily life of their families at home awaiting their return. This compelling historic period is brought to life in an interactive 1940s living room, kitchen and child's bedroom. The war years is interpreted through music, film, photos, letters and important war artifacts. The exhibition opened May 12, 2016, and will run through Spring 2018. The Winter Park History Museum hours are Tuesday - Friday 10:00 a.m. - 4:00 p.m. and Saturday 9:00 a.m. - 2:00 p.m.

Category

Arts, Culture & Humanities, General/Other

Population(s) Served

General Public/Unspecified

Children and Youth (0 - 19 years)

Aging/Elderly/Senior Citizens

Budget

$35,000.00

Program 2

WPHA Speaker Series

Speaker Series - Our yearly speaker series, held monthly from September through April, highlights the heritage and culture of the city of Winter Park by hosting authors, professors and historians who share their stories and experiences. This series is presented at the Welcome Center. Free to the public, these programs are designed to support our history and also to reinforce the sense of community through our shared heritage. Our Speakers' Series also brings people to the downtown district every month. One program each year is now dedicated to capturing by video the ""stories"" of a cross‐section of Winter Park citizens.

Category

Arts, Culture & Humanities, General/Other

Population(s) Served

General Public/Unspecified

Aging/Elderly/Senior Citizens

Blacks

Budget

6,600

Program 3

Penelope, Princess of the Peacocks Children's Show

Our costumed character Penelope, Princess of the Peacocks, gathers together children and caregivers at the Winter Park History Museum for a fun-filled time of singing, dancing and learning about the rich history of Winter Park. Penelope explains how the peacock came to represent Winter Park, and she encourages the youngsters to learn more about our city's rich heritage. Many caregivers and their toddlers attend every week and tell their friends about the Winter Park History Museum and its programs.

Category

Population(s) Served

Budget

$2,500.00

Charting Impact

Self-reported by organization

Five powerful questions that require reflection about what really matters - results.

  1. What is the organization aiming to accomplish?
    Our operational goal is to make every Winter Park citizen aware of the Winter Park History Museum as a community asset and city history authority. We plan to achieve this through the highest quality of exhibitions and extensive community outreach. Every great town values and safeguards its heritage. The Winter Park History Museum strives to collect, preserve, promote and share the rich history of Winter Park. Since 1995 we have maintained and staffed our city's history museum, open five days a week, at no charge to the public. Our goal is to preserve the stories, moments, memories and artifacts of life in our town. The museum protects and safeguards our shared history and extensive archival collection. It is our goal to make the museum experience highly interactive and engaging for all generations. In support of this effort our pre-K programming (Penelope, Princess of the Peacocks) creates a positive experience for their first museum exposure and connects them at an early age to their heritage. Our educational goal is to reach a diverse adult population and we do so in the museum and with our speaker programs, which highlight the rich history of our region with engaging speakers, including local professors and authors. The Winter Park History Museum also collaborates regularly with other area not-for-profit organizations such as Casa Feliz, The Hannibal Square Heritage Center, WUCFTV (local PBS), Rollins College, Crealde School of Art and the Polasek Museum, resulting in a broader outreach to area residents with diverse interests.
  2. What are the organization's key strategies for making this happen?
    Strategies Accomplished:WPHM is committed to broadening our appeal to diverse audiences. STATUS: With the launch of the new exhibition, a WWII home front interactive experience, the museum is greeting many first time visitors and organizations, such as assisted living residents, veterans and American History students of all levels. WPHM will identify and fulfill necessary staff needs and positions STATUS: A Rollins student internship program has helped increase staffing on special projects. The need still exists for development personnel and volunteer management. WPHM is committed to partnering with organizations outside of Winter Park to broaden our audience. STATUS In 2017 the WPHM will collaborate with WUCFTV (Central Florida PBS) on our 3rd Annual 'Pop Up' exhibit showcasing ""Mr. Rogers Winter Park neighborhood", held in Winter Park's Central Park. Fred Rogers was a graduate of Rollins College and his family lived in and made contributions to the town. This yearly event has been more successful than we predicted. In 2016 we had over 3,000 attendees. Years 2015-16: In 2015-2016 the WPHM will begin designing professional marketing materials and developing contacts/leads for a planned giving program STATUS: Approached trust attorney for initial advice on this program and format is in development. By 2016 The WPHM will have a stronger, more active and more diverse board. STATUS: We have had several recent additions to the board, bringing in new and diverse skills sets, including social media, community relations and marketing skills. 2016-17: By 2016 the WPHM will have increased its membership to 300 families. By 2017 WPHM will have a fully developed and active planned giving program. By 2017 the WPHM will be less dependent on city funding as we will have expanded our revenue through increased memberships, and family and foundation grants.
  3. What are the organization's capabilities for doing this?
    1. WPHM is the city's only history museum. It is open to the public five days a week and provides innovative and engaging exhibitions. 2. Community events, including the WPHM exhibition grand opening and the holiday party, are very popular with generally 300 or more attendees. 3. The Children's Program - serves as an introduction to Winter Park history. Pre-schoolers and their parents attend the Monday morning Penelope: Princess of the Peacocks show throughout the year. 4. WPHM's annual Peacock Ball (2016 will be the 10th annual) has evolved into an important community event, as well as our major fundraiser, and has sold out each year. 5. Historic Walking Tours information and maps are provided at the museum where the walk begins. 6. Annual speaker series features authors, historians and story tellers with one collaboration a year with Casa Feliz. 7. WPHM provides the only archival repository of historic items of Winter Park life which have been collected, archived, preserved and secured in temperature-controlled storage. 8. Successful collaborations with other agencies include Rollins College, Crealde School of Art , Casa Feliz, Winter Park Heritage Center, Winter Park Woman's Club, WUCFTV (local PBS), Winter Park Magazine, Winter Park Golf Club (100th Anniversary in 2014), and the Polasek Museum and Sculpture Gardens. 9. A detailed quarterly report of measurable outcomes is issued to the City of Winter Park, our largest funder.
  4. How will they know if they are making progress?
    Our next board strategic planning session is tentatively scheduled for summer, 2016. Strengthening and diversifying WPHM's base of support, building the operating case reserve, setting a clear vision for the organization's future through strategic planning, and board development are all current areas of focus. In terms of fiscal management, WPHM has the mechanisms in place to implement, manage fiscally and report programmatically and financially on any programs or projects for funders. We have an Accounting Procedural Guide that outlines what we do to maintain financial internal controls and the agency files an IRS 990 every year.
  5. What have and haven't they accomplished so far?
    Risk: 1. Budget - WPHA is dependent on limited financial sources 2. Staff size - WPHA is currently under staffed and does not have the financial resources to hire staff in needed positions. Strategies to Mitigate Risks: 1. Diversify funding sources through grants, retail gift shop merchandise and sales, and through membership and family foundations. 2. Increase staff as we increase budget, with prime consideration for staffing dedicated to increasing resource development capabilities.
Service Areas

Self-reported

Florida

Our organization is dedicated to serving the Winter Park/Maitland area primarily, although our exhibitions are of interest to all Central Floridians as well as visitors from other states and countries.

Funding Needs

1. Underwriting of restoration, preservation and framing of an early 1950s photography series of children at the the Winter Park Public Library. These professional photos (in black and white) are a detailed glimpse of that time period. ($1,200 - $1,500) 2. Underwriting the printing of a compiled Winter Park "newspaper" of the early 1940s. Photos and local advertisements, etc. will be included in this reproduction piece to be available to museum visitors as background to Winter Park's role in the WWII effort. This would be a hand-out. ($1,000) 3. Reprinting and redesign of the WPHM's Historic Winter Park Walking Tour which guides the participant to twenty historic buildings in downtown Winter Park. ($2,000)

Affiliations + Memberships

American Association of Museums - Member

National Trust For Historic Preservation

Rollins College Philanthropy and Nonprofit Leadership Center

Chamber of Commerce

Florida Association of Museums

photos


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Financials

Financial information is an important part of gauging the short- and long-term health of the organization.

WINTER PARK HISTORICAL ASSOCIATION
Fiscal year: Jan 01-Dec 31

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Operations

The people, governance practices, and partners that make the organization tick.

Winter Park Historical Association Inc.

Leadership

NEED MORE INFO ON THIS NONPROFIT?

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  • Address, phone, website and contact information
  • Forms 990 for 2015, 2014 and 2014
  • Board Chair, Board Co-Chair and Board Members
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Principal Officer

Ms. Susan Skolfield

BIO

Susan Skolfield is a former WPHM board member and a native of Winter Park. She co-curated "Fine Feathers: How the Peacock Came to Winter Park" at the Winter Park Historical Museum. Susan also spearheaded the design and implementation of the history museum renovation during the summer of 2010 and played a major role in the Peacock Ball fundraiser. She is a recent graduate of Leadership Winter Park and member of Winter Park Nonprofit CEOs Affinity Group.The purpose of the CEOs Affinity Group is to help CEOs of nonprofit organizations who work in and serve Winter Park by offering peer-to-peer education, a safe place for sharing ideas and concerns, and discussion of topics that effect your ability to operate a top-notch nonprofit organization.

STATEMENT FROM THE Principal Officer

"This is a very exciting time for the Winter Park History Museum, as we have recently opened an extraordinarily engaging exhibition about life in Winter Park during WWII. For the first time Winter Park men who fought and died in WWII are being honored in our museum. We were also able to document the Westside soldiers who had been overlooked in the official records. In doing so we brought to light local African American soldiers whose story had not been documented. In order to make this an interactive exhibition, there are hundreds of objects to be found (and touched!) in the cupboards and drawers of the 1940's recreated living room, kitchen and children's room. We encourage visitors sit in the living room, listen to the 1940's music and war bulletins and peruse Life Magazines and the newspapers of that period. Penelope, Princess of the Peacocks continues to be a popular attraction every Monday morning for pre-K children. This program has become so popular that it has been moved to a larger venue, the Farmer's Market, which connects to our museum. "

Governance

BOARD CHAIR

Mr. Steven McElveen

Park Avenue Merchants Association

Term: Jan 2015 - Jan 2019

BOARD LEADERSHIP PRACTICES

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BOARD ORIENTATION & EDUCATION

Does the board conduct a formal orientation for new board members and require all board members to sign a written agreement regarding their roles, responsibilities, and expectations?


RESPONSE NOT PROVIDED

CEO OVERSIGHT

Has the board conducted a formal, written assessment of the chief executive within the past year?


RESPONSE NOT PROVIDED

ETHICS & TRANSPARENCY

Have the board and senior staff reviewed the conflict-of-interest policy and completed and signed disclosure statements in the past year?


RESPONSE NOT PROVIDED

BOARD COMPOSITION

Does the board ensure an inclusive board member recruitment process that results in diversity of thought and leadership?


RESPONSE NOT PROVIDED

BOARD PERFORMANCE

Has the board conducted a formal, written self-assessment of its performance within the past three years?