Public, Society Benefit

Center for Media Change Inc

  • Oakland, CA
  • http://oaklandlocal.com

Mission Statement

Oakland Local is a news and
community training organization, launched in 2009, that provides daily news and
discussion and hands-on training in media skills to Oakland’s underserved
communities. Oakland Local has
created a workshop curriculum and run workshops for over 400 community members
and nonprofit staffers via Oakland Local Academy . Our website has over 50,000
unique visitors a month; we publish 3-5 original stories a day from both
professionals and community contributors. Our journalism has received awards from Society of Professional
Journalists, East Bay Press Club and the California Grant Jurors’ Association.

We also run education programs where we train youth to serve small business using tech and media tools.

service areas

National

Self-reported by organization

Areas Served Narrative

We fund meaningful independent reporting, community voices and media and news literacy training for community organizations.

Self-reported by organization

ruling year

2007

Principal Officer since 2011

susan mernit

Self-reported by organization

Keywords

Journalism, Community funded reporting, digital divide, hyperlocal, open source, platform, New Media, Online

Self-reported by organization

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EIN

68-0632366

 Number

1448687059

Also Known As

Hack the Hood, Oakland Local

Contact

Cause Area (NTEE Code)

Fund Raising and/or Fund Distribution (W12)

Printing, Publishing (A33)

Alliance/Advocacy Organizations (U01)

IRS Filing Requirement

This organization is required to file an IRS Form 990 or 990-EZ.

Programs + Results

How does this organization make a difference?

Impact statement

Oakland Local has changed the landscape in Oakland through creating programs to support an Open Data movement (codeforoakland.org), youth training in SEO and web tech (Hack the Hood), and media literacy (training over 350 people from local organizations and businesses.)

Programs

What are the organization's current programs, how do they measure success, and who do the programs serve?

Self-reported by organization

Program 1

Small size. The beneficiaries are the community who supports the stories and the reporters hired to report them.

Category

Budget

Population Served

service areas

National

Self-reported by organization

Areas Served Narrative

We fund meaningful independent reporting, community voices and media and news literacy training for community organizations.

Self-reported by organization

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Financials

Financial information is an important part of gauging the short- and long-term health of the organization.

CENTER FOR MEDIA CHANGE, INC.
Fiscal year: Jan 01-Dec 31

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Operations

The people, governance practices, and partners that make the organization tick.

Center for Media Change Inc

Leadership

NEED MORE INFO ON THIS NONPROFIT?

Free: Gain immediate access to the following:
  • Address, phone, website and contact information
  • Forms 990 for 2014, 2013 and 2012
  • Board Chair and Board Members
  • Access to the GuideStar Community
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Principal Officer

susan mernit

BIO

Susan Mernit is editor & published of Oakland Local (oaklandlocal.com) anews & community hub for Oakland, CA focused on social justice issuesthat combines reported stories with community media & diverse voicesand training to bridge the digital divide.A former VP at AOL & Netscape, & a former Yahoo Senior Director, Mernitwas consulting program manager for The Knight News Challenge, 2008-09, as well as a consultant to organizations including Salon.com &TechSoup Global, where she led the re-design of their portal. She is alsoa circuit rider for The Knight Community Information Challenge and afrequent facilitator for The Knight Digital Media Center at The AnnenbergSchool of Journalism, USC.A popular trainer and speaker, Mernit was the Keynote program chair forthe October 2009 Online News Association conference in San Francisco.She spent the summer 2008 at TechStars, incubating a company thatdied; that experience has super-fueled her energy. She is a CE at BlogHer,an avid blogger, and a recovering journalist. She is also a consultantfocused on local media, community engagement & the future of news.

Governance

BOARD CHAIR

Ms Lisa Williams

CEO, Placeblogger.com

Term: Jan 2011 - Jan 2014

BOARD LEADERSHIP PRACTICES

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RESPONSE NOT PROVIDED

BOARD ORIENTATION & EDUCATION

Does the board conduct a formal orientation for new board members and require all board members to sign a written agreement regarding their roles, responsibilities, and expectations?


RESPONSE NOT PROVIDED

CEO OVERSIGHT

Has the board conducted a formal, written assessment of the chief executive within the past year?


RESPONSE NOT PROVIDED

ETHICS & TRANSPARENCY

Have the board and senior staff reviewed the conflict-of-interest policy and completed and signed disclosure statements in the past year?


RESPONSE NOT PROVIDED

BOARD COMPOSITION

Does the board ensure an inclusive board member recruitment process that results in diversity of thought and leadership?


RESPONSE NOT PROVIDED

BOARD PERFORMANCE

Has the board conducted a formal, written self-assessment of its performance within the past three years?