Preservation Virginia

A voice for historic places since 1889

aka Association for the Preservation of Virginia Antiquities DBA Preservation Virginia   |   Richmond, VA   |


Our mission is to make Virginia's communities and historic places of memory stronger, more vital and economically sustainable through preservation, education and advocacy.

Ruling year info


Chief Executive Officer

Mrs. Elizabeth S. Kostelny

Main address

204 W. Franklin Street

Richmond, VA 23220 USA

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Formerly known as

APVA- Preservation Virginia



NTEE code info

History Museums (A54)

Arts, Cultural Organizations - Multipurpose (A20)

History Museums (A54)

IRS filing requirement

This organization is required to file an IRS Form 990 or 990-EZ.

Sign in or create an account to view Form(s) 990 for 2019, 2018 and 2017.
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Programs and results

What we aim to solve

SOURCE: Self-reported by organization

Preservation takes many forms. There is the ongoing preservation/restoration of our historic sites that demonstrates preservation in action. There is the coalition-building of working with local, state, regional and national organizations to protect our cultural landscapes. There are school programs, conferences, workshops, and ongoing advocacy to inform and inspire our audiences. The main need for Preservation Virginia is a sustainable revenue to be able to continue making the case for the economic and cultural benefits of preservation.

Our programs

SOURCE: Self-reported by organization

What are the organization's current programs, how do they measure success, and who do the programs serve?

General Programs

Preservation Virginia has helped save more than 400 historic places by empowering communities and embracing the places of our past as vital to present and future generations. Our three areas of focus include preservation, education and advocacy.

Our preservation initiatives include owning and maintaining 6 properties open to the public. Through our ongoing partnerships, we are able to extend our efforts to protect and preserve historic places and communities in all regions of Virginia.

Groups and individuals across the state depend on us as a resource for relevant and timely information and guidance. Through the generosity of our supporters, we teach, share and collaborate for the preservation and enhancement of Virginia’s communities through our various educational programs.

Preserving history requires responsible solutions and an engaged public that recognizes the value of our historic resources. As an advocate for Virginia’s historic resources, we work closely with decision-makers to communicate the economic and cultural benefits of preservation. We also encourage the continuation, strengthening and introduction of important preservation-related policies and programs.

Population(s) Served

Provides interpretation and public programs at six historic sites including Historic Jamestowne, the John Marshall House, Patrick Henry's Scotchtown, Bacon's Castle, Smith's Fort Plantation and Cape Henry Lighthouse that tell the story of the Commonwealth through the lives of the people who shaped it.

Population(s) Served

Explores and shares the archaeological remains of 1607 James Fort providing a multi-dimensional understanding of the seventeenth century beginnings of this nation.

Population(s) Served

Operates a Revolving Fund Program that saves threatened historic places.

Population(s) Served

Serves as an advocate for Virginia's irreplaceable historic places through a statewide public policy agenda, connecting grassroots organizations to issues and legislation on the statewide and federal levels and promoting model solution-based programs.

Population(s) Served

To provide and promote a more inclusive historical narrative for K-12 (and eventually college-aged) students surrounding Chief Justice Marshall and his legal legacy in the United States, his home, family, enslaved population, and the city of Richmond in early America;

To provide students, families, and educators with easy access to our resources and programs through digital and distance learning platforms, and on-site closed-group field trips as COVID 19 and CDC guidelines permit;

To disseminate an inclusive historical narrative regarding Marshall and tangentially related topics through the use of primary sources and artifacts--preferably from Preservation Virginia's collection, but from other repositories and reproduction items as well, to promote skills-based learning;

To serve as an educational resource for the community and develop programming and offerings in tandem with the needs of teachers, students, and families.

Population(s) Served
Children and youth

Where we work


National Trust For Historic Preservation 2007

National Trust For Historic Preservation 2008

National Trust For Historic Preservation 2009

Affiliations & memberships

Virginia Conservation Network 2010

Our Sustainable Development Goals

SOURCE: Self-reported by organization

Learn more about Sustainable Development Goals.

Goals & Strategy

SOURCE: Self-reported by organization

Learn about the organization's key goals, strategies, capabilities, and progress.

Charting impact

Four powerful questions that require reflection about what really matters - results.

Preservation should be an ethic in our society. There is no better form of recycling than re-using a historic building, preservation is inherently green. There are climate change issues such as sea level rising that impact historic places that Preservation Virginia is partnering with organizations to address. Saving the historic resources across Virginia and finding uses for them results in the preservation of unique history, and also benefits the economy. At our historic sites, these locations represent tangible connections to important chapters in American history. The strategic plan and our work going forward should align our mission, vision and values to be a blueprint of sustainability, visibility and relevancy to a diverse audience in a rapidly changing landscape.

We're a leader in creating partnerships to address preservation issues across the state, and importantly, we advocate for the Historic Rehabilitation Tax Credit Program in Virginia. Without this program, many historic properties would be lost. At our historic sites, we've adopted the "Sites of Conscience" method of interpretation which seeks to connect modern audiences to their history. Preservation Virginia is currently engaged in strategic planning and working with our stakeholders through a series of panel discussions and surveys to chart a path forward.

We're the oldest and most experienced statewide preservation organizations in the state. Using our 131 years+ experience, we can educate local groups about best practices in preservation and advocate for civic leaders and government officials to understand the importance of saving Virginia's history both for educational and economic purposes. Our expert staff is committed, energetic and in the field connecting us to local communities, and our board is poised to continuing leading us through preservation issues as they arise.

Attendance was steadily increasing at our historic sites open to the public until we had to make adjustments with the onset of the pandemic. With an increased visibility through on-line webinars, conferences and programs we are building a new digital audience. We need to continue to grow the historic sites revenue by increasing visitors and marketing using Virginia Tourism partnerships to ensure long-term financial stability. We've also successfully protected the Historic Rehabilitation Tax Credit program to date, but each year, we need to be vigilant in the Virginia General Assembly and continue to educate lawmakers about the economic and social impacts of historic preservation. Membership remains steady but there are opportunities at each historic site for more community involvement.

Preservation Virginia needs to grow its Annual Fund and unrestricted endowment as part of its continued financial stability. We've launched a comprehensive fundraising campaign and new strategic plan to address these needs.

How we listen

SOURCE: Self-reported by organization

Seeking feedback from people served makes programs more responsive and effective. Here’s how this organization is listening.

done We shared information about our current feedback practices.
  • Who are the people you serve with your mission?

    The General Public- Visitors to Preservation Virginia's Historic Site Museums Schools and Educators- School Field Tribs and Virtual Programs

  • How is your organization collecting feedback from the people you serve?

    Electronic surveys (by email, tablet, etc.), Focus groups or interviews (by phone or in person), Constituent (client or resident, etc.) advisory committees,

  • How is your organization using feedback from the people you serve?

    To identify bright spots and enhance positive service experiences, To make fundamental changes to our programs and/or operations, To inform the development of new programs/projects, To identify where we are less inclusive or equitable across demographic groups, To strengthen relationships with the people we serve, To understand people's needs and how we can help them achieve their goals,

  • What significant change resulted from feedback?

    In order to better serve our visitors and to address concerns about the difficulty reaching someone during covid for the phone reservation service, Preservation Virginia has switched to an online ticketing and reservation service.

  • With whom is the organization sharing feedback?

    The people we serve, Our staff, Our board, Our funders, Our community partners,

  • Which of the following feedback practices does your organization routinely carry out?

    We collect feedback from the people we serve at least annually, We take steps to get feedback from marginalized or under-represented people, We aim to collect feedback from as many people we serve as possible, We take steps to ensure people feel comfortable being honest with us, We engage the people who provide feedback in looking for ways we can improve in response, We act on the feedback we receive,

  • What challenges does the organization face when collecting feedback?

    We don't have any major challenges to collecting feedback,


Preservation Virginia

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The people, governance practices, and partners that make the organization tick.


Connect with nonprofit leaders


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Connect with nonprofit leaders


Build relationships with key people who manage and lead nonprofit organizations with GuideStar Pro. Try a low commitment monthly plan today.

  • Analyze a variety of pre-calculated financial metrics
  • Access beautifully interactive analysis and comparison tools
  • Compare nonprofit financials to similar organizations

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Preservation Virginia

Board of directors
as of 4/6/2021
SOURCE: Self-reported by organization
Board co-chair

Mrs. Genevieve Keller

University of Virginia

Term: 2020 - 2021

Board co-chair

Mr. Ronald Hurst

Anne Cross

Community Volunteer

C. Hobson Goddin

Community Volunteer

Trip Pollard

Southern Environmental Law Center

John Guy

Williams Mullen

Audrey Davis

Alexandria Black History Museum

Norman Marks (Linda)

Marks Family Dentistry

Gary Ometer


Kenneth Adams

Upper Mattoponi Tribe

Corey Clayborne

A/A Virginia

Elizabeth Kostelny

Preservation Virginia

Maral Kalbian

Maral Kalbian, LLC

R. Latane Montague, IV

Hogan Lovells

Helen Reveley (Mrs. W. Taylor)

Community Volunteer

Jeff Stodghill

PMA Architecture

William(Barry) Kerkam,III

E. Renee Ingram

Diversified enterprise Group, LLC

Helen Dow

Goodwill of Central and Costal VA

E.J. Scott

Zantech IT Services

Board leadership practices

SOURCE: Self-reported by organization

GuideStar worked with BoardSource, the national leader in nonprofit board leadership and governance, to create this section.

  • Board orientation and education
    Does the board conduct a formal orientation for new board members and require all board members to sign a written agreement regarding their roles, responsibilities, and expectations? Yes
  • CEO oversight
    Has the board conducted a formal, written assessment of the chief executive within the past year ? Not applicable
  • Ethics and transparency
    Have the board and senior staff reviewed the conflict-of-interest policy and completed and signed disclosure statements in the past year? Not applicable
  • Board composition
    Does the board ensure an inclusive board member recruitment process that results in diversity of thought and leadership? Yes
  • Board performance
    Has the board conducted a formal, written self-assessment of its performance within the past three years? No

Organizational demographics

SOURCE: Self-reported; last updated 04/06/2021

Who works and leads organizations that serve our diverse communities? GuideStar partnered on this section with CHANGE Philanthropy and Equity in the Center.


The organization's leader identifies as:

Race & ethnicity
Gender identity
Female, Not transgender (cisgender)
Sexual orientation
Heterosexual or Straight
Disability status
Person without a disability

Race & ethnicity

Gender identity


Sexual orientation

No data


No data

Equity strategies

Last updated: 04/06/2021

GuideStar partnered with Equity in the Center - an organization that works to shift mindsets, practices, and systems to increase racial equity - to create this section. Learn more

  • We have long-term strategic plans and measurable goals for creating a culture such that one’s race identity has no influence on how they fare within the organization.
Policies and processes
  • We engage everyone, from the board to staff levels of the organization, in race equity work and ensure that individuals understand their roles in creating culture such that one’s race identity has no influence on how they fare within the organization.