Educational Institutions

The Edge Connection

  • Kennesaw, GA

Mission Statement

To promote economic self-sufficiency and self-determination through comprehensive entrepreneurial training targeting low-to-moderate-income women, minorities, and veterans.

As a nationally recognized entrepreneurial training center, we target low-to moderate-income individuals desiring to launch, sustain, or grow a micro or small business. We reach out to women and men who are unemployed and underemployed. We teach our clients the skills to become self-sufficient by teaching them how to own and operate sustainable businesses that create employment for themselves and others.

Main Programs

  1. The Edge Connection Business Development Program

ruling year




Mrs. Terri ElHaddoui



self-sufficiency, job creation, economic development, community development, microenterprise, enterprise, entrepreneur, entrepreneurship, small business

Notes from the Nonprofit

The Edge Connection is in the process of assessing comprehensive economic impact. Results will be released in 2015 in our annual report.

Sign in or create an account to view Form(s) 990 for 2014, 2013 and 2012.
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Physical Address

3333 Busbee Suite 415

Kennesaw, GA 30144


Cause Area (NTEE Code)

Management & Technical Assistance (B02)

IRS Filing Requirement

This organization is required to file an IRS Form 990 or 990-EZ.

Programs + Results

How does this organization make a difference?


Self-reported by organization

What are the organization's current programs, how do they measure success, and who do the programs serve?

Program 1

The Edge Connection Business Development Program

As a leader in micro and small business development, we target several markets that have been identified as economically oppressed due to limited resources, generational poverty, economic downturn, transformation of the job market (unemployed and underemployed). These groups include, but are not limited to minorities, women, veteran, and students.

Plan for Profit
We offer Plan for Profit, a comprehensive business plan development course five times a year. Two of these offerings use our traditional 16 week format. Our other three offerings are our condensed boot camp version. The Plan for Profit course has four modules: Business Analysis and Planning, Marketing for Success, Financial Planning, and Operations and Preparing to Access Capital. While developing a comprehensive business plan, participants learn the necessary skills and discipline to perform essential business functions such as research and analysis, strategy development, marketing trends, financial assessments, business valuation methods, the art of pitching their business, and how to prepare for and access capital. Participants must complete all four modules to finalize their business plan and move forward with developing an action plan to bring their business to fruition.

Hot Topic
The Edge Connection’s hot topic series is designed to provide business owners with an infusion of cutting edge strategic business information that will help them move their businesses to the next level. Experts in various areas of business development address hot topics and current trends for small businesses today.

Understanding the Global Marketplace
Clients are introduced to the importance of understanding the global marketplace and how it can impact their small business. The advent of the worldwide web has created a competitive global environment for even the smallest business and this class is intended to help small businesses position themselves to maintain a competitive edge in this diverse and challenging market.

Technology Center
Technology is integral to developing a successful business. The Edge Connection provides a technology center at our main office that provides access to Reference USA, a business and consumer information database that allows our entrepreneurs to conduct powerful research to analyze their market(s) and assess the viability of their business based on market statistics, and IBISWorld, a comprehensive collection of industry market research and industry risk ratings.

Business Plan Competition
This access to capital event is created as a motivational program for those who have completed The Edge Connection’s Plan for Profit training program. Winners of the business plan competition will receive a cash infusion to help launch, grow, or sustain their business.



Population(s) Served





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Financial information is an important part of gauging the short- and long-term health of the organization.

Fiscal year: Jul 01-Jun 30
Yes, financials were audited by an independent accountant.

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Free: Gain immediate access to the following:
  • Address, phone, website and contact information
  • Forms 990 for 2014, 2013 and 2012
  • Board Chair, Board Co-Chair and Board Members
  • Access to the GuideStar Community
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The people, governance practices, and partners that make the organization tick.

The Edge Connection



Free: Gain immediate access to the following:
  • Address, phone, website and contact information
  • Forms 990 for 2014, 2013 and 2012
  • Board Chair, Board Co-Chair and Board Members
  • Access to the GuideStar Community
Need the ability to download nonprofit data and more advanced search options? Consider a Premium or Pro Search subscription.


Mrs. Terri ElHaddoui


Terri ElHaddaoui is the CEO of The Edge Connection, a non-profit organization dedicated to promoting economic self-sufficiency and job development through comprehensive entrepreneurial training. The Edge Connection targets low-to-moderate-income women, minorities, and veterans who desire to launch, sustain, or grow a micro or small business.

Terri’s career in the corporate sector spans more than 20 years. Her various management and leadership positions endowed her with extensive expertise in strategic planning, operations development, coaching and leadership, organizational advancement, and public relations. An accomplished visionary and strategic leader with a strong track record of performance in change management, Terri is passionate about leveraging entrepreneurism as a strategy to infuse wealth into economically challenged communities; thereby ensuring long-term economic growth and wellness.

She is a women’s leadership and small business advocate who has served small business owners as an operations and marketing development consultant, and she continues to volunteer her time as a mentor and advisor to entrepreneurs. Terri was recently honored by the U.S. Small Business Administration by being recognized as the 2014 Women in Business Champion of the Year.

Terri holds a BS in Business Management from Southern Polytechnic State University (Summa Cum Laude), an MBA from Kennesaw State University (Beta Gamma Sigma), and is certified in entrepreneurship.



Mr. Mike Chaffin

Fifth Third Bank


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Does the board conduct a formal orientation for new board members and require all board members to sign a written agreement regarding their roles, responsibilities, and expectations?



Has the board conducted a formal, written assessment of the chief executive within the past year?



Have the board and senior staff reviewed the conflict-of-interest policy and completed and signed disclosure statements in the past year?



Does the board ensure an inclusive board member recruitment process that results in diversity of thought and leadership?



Has the board conducted a formal, written self-assessment of its performance within the past three years?