For a Day Foundation

aka For a Day Foundation   |   Brooklyn, NY   |  www.foradayfoundation.org

Mission

The For a Day Foundation is committed to creating emotionally therapeutic experiences for seriously ill children - and providing them and their families with a joyful and much needed diversion from the strain of chronic treatment. We use themed parties in hospital playrooms and arranging family experiences to bring back what cancer took: a normal childhood.

Ruling year info

2002

Principal Officer

Jenna Edwards

Main address

97 S 3rd St Apt 6A

Brooklyn, NY 11249 USA

Show more contact info

Formerly known as

Queen for a Day

EIN

64-0928748

NTEE code info

Cancer (G30)

Pediatrics (G98)

IRS filing requirement

This organization is required to file an IRS Form 990-N.

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Communication

Blog

Programs and results

What we aim to solve

SOURCE: Self-reported by organization

Over 15,000 kids and teens are diagnosed with cancer each year. That's over 15,000 childhoods interrupted or even traumatized. That's not counting siblings! The For a Day Foundation is committed to creating emotionally therapeutic experiences for seriously ill children - and providing them and their families with a joyful and much needed diversion from the strain of chronic treatment. We create unforgettable experiences for children in need; specifically, children with cancer. Our internationally recognized play-oriented programs bring attention to the power of happiness in healing: boosts self-esteem, counteracts stress and trauma, and instills a sense of normality.

Our programs

SOURCE: Self-reported by organization

What are the organization's current programs, how do they measure success, and who do the programs serve?

Themed Hospital Parties

Queen for a Day (flagship), Hero for a Day, Pirate for a Day, etc: themed parties hosted in hospital playrooms, to bring excitement and imagination to the hospital floor. We supply decorations, activities, gifts, and even special characters.

Population(s) Served
Terminally ill people
Chronically ill people
Children and youth

New from Covid: utilizing KiwiCo's tested STEAM-based educational activity kits, we've been sending shipments to our partner hospitals to continue serving the kids and ChildLife staff.

Population(s) Served
Children and youth
Terminally ill people
Chronically ill people

Arranging valuable quality time for families, without the worry of planning or costs. Can be elaborate like a day of behind-the-scenes with a local sports team, or something simple like dinner and a movie. We're also facilitating basic experiences, like birthday parties or end-of-treatment parties.

Population(s) Served
Children and youth
Chronically ill people
Terminally ill people
Children and youth
Chronically ill people
Terminally ill people
Children and youth
Chronically ill people
Terminally ill people
Children and youth
Chronically ill people
Terminally ill people

Where we work

Our results

SOURCE: Self-reported by organization

How does this organization measure their results? It's a hard question but an important one.

Number of program sites

This metric is no longer tracked.
Totals By Year
Type of Metric

Output - describing our activities and reach

Direction of Success

Increasing

Number of new programs/program sites

This metric is no longer tracked.
Totals By Year
Type of Metric

Output - describing our activities and reach

Direction of Success

Increasing

Context Notes

indicates new programs or sub-programs created either as a local pilot program or elevating a pilot program into an official national program

Goals & Strategy

SOURCE: Self-reported by organization

Learn about the organization's key goals, strategies, capabilities, and progress.

Charting impact

Four powerful questions that require reflection about what really matters - results.

The overarching goal is to reach as many kids as possible over a long period of time.
With our programs, we aim to reduce stress and trauma, and instill a sense of normality. We aim to create on-going relationships with hospital staff to build their trust and increase the frequency of visits, to reach our overarching goal.

We do this by launching new chapters and rooting them in the local community with fundraising and corporate volunteer opportunities.

Once a chapter is consistently hosting programming in the hospitals, we seek to create relationships directly with families, to provide special family experiences.

Overall, we want to be the premier quality of life services organization in the US. We believe kids shouldn't have to choose between life-saving treatment and positive childhood memories.

We use local chapters to implement our programs on behalf of the home office.
Local chapter directors are trained by the home office to develop or strengthen the professional skills needed to lead our brand in the community.
Part of this includes mandatory fundraising that supports the home office. This fundraising creates a local buzz and incentivizes chapters to approach local businesses to sponsor hospital visits.
By partnering with local/regional businesses, we're also building relationships with reliable volunteers.
When a chapter has funds and volunteers, they can start creating experiences.

18 years of experience is our number one capability. Experience is the greatest educator.
We're also taking inspiration from other industries for training and strategy.
Using social media and SEO to attract new individuals to our website, we are efficient and effective in our online presence.

In 20 years, we've served over 8000 children. We not only survived the pandemic, but we created new programming that we'll continue to implement.
We recently expanded the board by 40% and created a program committee, to engage more people in serving the kids and families.
We are creating relationships with families on the local level and leveraging our community contacts to create incredible experiences for them, and have for at least a year.

Financials

For a Day Foundation
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Operations

The people, governance practices, and partners that make the organization tick.

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Connect with nonprofit leaders

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For a Day Foundation

Board of directors
as of 5/10/2021
SOURCE: Self-reported by organization
Board chair

Jenna Edwards

No Affiliation

Term: 2000 -

Jenna Edwards

Andrew McClintock

Jonathan Rothman

Michael Passalacqua

Upasna Kaul

Tyler Forst

Barry Levy

Diana LaBrecque

Katie Samuelson

Organizational demographics

SOURCE: Self-reported; last updated 05/10/2021

Who works and leads organizations that serve our diverse communities? GuideStar partnered on this section with CHANGE Philanthropy and Equity in the Center.

Leadership

The organization's leader identifies as:

Race & ethnicity
White/Caucasian/European
Gender identity
Female, Not transgender (cisgender)
Sexual orientation
Heterosexual or Straight
Disability status
Person without a disability

Race & ethnicity

No data

Gender identity

No data

 

No data

Sexual orientation

No data

Disability

No data